December 24 :: National Consumer Rights Day - Make Consumers Aware Of Their Rights And Responsibilities
December 24 is celebrated annually in India as National
Consumer Rights Day, also called National Consumer Day, to commemorate December
24, 1986, when the Consumer Protection Act received assent of the President of
India. The purpose of the day is to make consumers aware of their rights and
responsibilities
In India , there were and
there has been the RIGHTS for everything and anything but never for the
consumers who rightly paid the money for the goods and the services that he got
it from the one’s who gave it to him, but there wasn’t any right to defend the
consumer if he was rightly not protected
for the goods and the services which he would buy with all the right . It was
after a prolonged session of discussion and some law that came in as an handy
to bring about the RIGHT for the RIGHT
of the consumer who paid rightly for all the right.
Ultimately there came the
RIGHT which thereafter was termed as National Consumer day which gave all the
right to the right consumer to go to the forum and the court to get back his
right as compensation if the buyer sold him or the service lenfder offered him
the goods or the services which were harmfully not right.
The day which shows the rights and power of a consumer and
customer, National Consumer Day which is celebrated on 24th
of December, the day has been presented to make people aware about
the rights of consumers .
Confusion :: Fusion and Diffusion To Dilute The Confusion
There
has been a confusion and that confusion needed a diffusion and that is what I’m
to explain here .
Many
people are confused between World Consumer Day (Which is celebrated on 15th
March) and National Consumer Day (Which is celebrated on 24th December). Both days have similar motives but they
arrive on different dates.
Before
understanding the significance of this day, we must know who is a consumer and
why is it important to know about it?.
Consumer:: Who are they and
what are they?.
Anyone
who consumes any goods and service and pays for it is considered as a consumer.
To cite as an example and to make it simple , a consumer can
be a person taking some services of purchasing milk or any other food item .
Why is
it Important to celebrate National Consumer Day?
It
becomes important to celebrate National Consumer Day because the relationship
between buyer and seller involves money and money is the most useful thing as well as the biggest threat to
humanity . Undoubtedly, it is said that MONEY IS THE ROOT CAUSE OF EVERY EVIL.
Government
has fixed prices and rates for almost every goods and every service but most of
the sellers play their tricky part and quote prices other than government
prices which leads to threat of Consumer
rights.
In many a countries the Government of the day and of the nation fixes the prices of the commodity that ought to be sold in the market. In India there is nothing of that sort which comes from the Government and in certain
Pic - :: The Consumer Is The King And The Consumer Is The " GOD "
cases when the Government of the day
fixes some rate during the critical hour as it was done during the pandemic
that had hit the nation, some even bared and dared it to defy the Government
and break the rules when it came to charge for the product. This is the difference
between the orders laid down by the Government of the other nation and of the
Government that rules India as a nation.
There
has to be equality in prices and the prices that consumer is consuming
something and for equality there has to be proper awareness which makes the
existence of National Consumers Day important.
What Was The
day Made Of ? - ::
The day was made under Consumer Protection Act to
save consumers from many market exploitation like different pricing and getting
different or defective products.
The act
came into power in 1986 after the approval by the President of India,
it is said that people must be aware of the facilities that the government is
making for the consumers and to make it possible this day was formed.
History
of National Consumer Day
The day
is celebrated on 24th December every year, the formation of this day was held
in 1986 under Consumer Protection Act.
This
day was made to protect consumer’s rights and to make people aware about it.
This step is one of those steps which the government took to control the market
exploitations.
Hypocrisy
and double crossing have been the greatest threat that always had hit the
common man in the market which played a havoc role here at India. The market
exploitation always has been the threat that almost had killed India and the
Indian because the Indian consumer were always cheated in most of the case
because of the rates differentiation and market exploitation. It is based on
this fact that this day was established here at India and now even at the world
stage, there is a step taken at every country to safeguard the interest of the consumers.
On one
hand every great salesman or business man believes that there is no bigger
asset than a happy customer and on other hand almost every salesman misuses the
consumer right to earn his own profit.
It’s
not easy to keep the consumers' rights protected as every day there is a new
scam and new technique to exploit it but people must be aware about it which
makes the significance of this day very important.
That is it
Regards and Thanks
Pics
Shyamal Bhattacharjee
Mr Shyamal Bhattacharjee, the author was born at West Chirimiri Colliery at District Surguja, Chattisgarh on July 6th 1959 He received his early education at Carmel Convent School Bishrampur and later at Christ Church Boys' Higher Secondary School at Jabalpur. He later joined Hislop College at Nagpur and completed his graduation in Science and he also added a degree in B A thereafter. He joined the HITAVADA, a leading dailies of Central India at Nagpur as a Sub-Editor ( Sports ) but gave up to complete his MBA in 1984 He thereafter added a Diploma In Export Management. He has authored THREE books namely Notable Quotes and Noble Thought published by Pustak Mahal in 2001 Indian Cricket : Faces That Changed It published by Manas Publications in 2009 and Essential Of Office Management published by NBCA, Kolkatta in 2012. He has a experience of about 35 years in Marketing .
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